Customer Lifetime Value (LTV) Calculator
Estimate how much revenue and gross profit a customer can generate throughout their relationship with your business.
Estimated Customer Lifetime Value
₹0
Estimated Gross Profit LTV
₹0
Estimated gross profit generated by one customer over their expected lifetime.
Monthly Revenue
₹0
Gross Margin
0%
Monthly Churn
0%
Estimated Lifetime
0 months
LTV Composition
0%
Monthly Revenue
Lifetime: 0 months
LTV : CAC Ratio
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Enter your CAC to calculate the LTV:CAC ratio.
Formula
Estimated Customer Lifetime = 1 ÷ Monthly Churn Rate
Revenue LTV = Monthly Revenue per Customer × Customer Lifetime
Gross Profit LTV = Revenue LTV × Gross Margin
Note:
This is a planning estimate based on the assumption that monthly
churn remains relatively stable over the customer's lifetime.
Actual LTV can vary due to retention changes, expansion revenue,
downgrades, discounts, refunds, and customer behavior.