You know that feeling when you walk into a store, excited to buy something new, but the moment you see all the options—you freeze?

That’s exactly what I watched my sister go through every single time she shopped for beauty products.

She’d walk in confidently, pick up a lipstick, then another, then another… and before she knew it, she was stuck in a loop of indecision.

“Does this shade suit me?”
“What if it looks good in the store but weird in natural light?”
“Should I go bold or subtle?”

She’d swatch colors on her hand, test different shades on her lips (with that little disposable brush no one really trusts), and spend forever debating.

And after all that effort?

She’d finally buy one, take it home… and regret it.

Sound familiar?

Why is shopping for beauty products STILL so difficult? 🤯

I kept asking myself, why hasn’t someone solved this already?

We live in a world of AI, AR, and virtual reality, yet people are still guessing when buying makeup?

I realized that my sister’s frustration wasn’t just her problem, it was a problem for millions of beauty shoppers.

And that’s when TryonFit was born.

The Idea: Beauty Shopping, Simplified with AI & AR

What if…
✔️ You could try on makeup virtually before buying?
✔️ An AI could analyze your skin and suggest the perfect shade?
✔️ You never had to deal with buyer’s remorse again?

That’s exactly what we set out to build.

TryonFit is an AI-powered Virtual Try-On & Skin Analysis platform that allows shoppers to:
✅ Try lipsticks, foundations, and other beauty products in real-time
✅ Get personalized beauty recommendations based on skin tone & type
✅ Make faster, more confident purchase decisions

No more regrets. No more guessing. Just smart, seamless shopping.

The Hardest Part? Making It Happen 😓

The moment we started working on TryonFit, I realized… this wasn’t going to be easy.

💡 The idea was great. But… how do we actually build it?

🚧 AI-powered virtual try-ons aren’t as simple as adding a filter.
We needed to build an AI model that could detect skin tones, lip shapes, lighting conditions, and match products accordingly.

🚧 Convincing brands was harder than I thought.
Many didn’t believe in the concept. They thought “Oh, people prefer to test in stores” even though customers were clearly struggling with that method.

🚧 Funding? A whole new battle.
We knew this idea had huge potential, but getting investors to believe in a concept before it’s fully built? Not easy.

There were nights I lay awake thinking…
“What if this doesn’t work?”
“What if we can’t figure out the technology?”
“What if no one believes in this?”

But every time I thought of quitting, I remembered why I started because I saw my sister, friends and countless others struggling with this problem.

And problems that affect millions deserve solutions.

Breakthrough Moments That Changed Everything 🚀

Then, things started falling into place.

🔥 Google for Startups Selected Us!
Google saw our vision and gave us mentorship, cloud support, and industry connections. This was the moment I knew—TryonFit was REAL.

☁️ AWS for Startups & Campus Fund Recognition
AWS provided infrastructure support, helping us build and scale. Campus Fund recognized TryonFit as an innovative AI-based retail tech startup.

🏆 Winning INNOVATIONX 5.0 (₹10,000 Prize!)
Our first startup challenge win! The cash prize was nice, but more importantly—it was proof that our idea had real potential.

💼 Microsoft for Startups Welcomed Us!
With their support, we refined our AI models, improved our virtual try-on tech, and gained access to advanced enterprise tools.

🇮🇳 Government of India NIDHI PRAYAS Grant!
This was huge the Indian government believed in our innovation and funded our prototyping, helping us get even closer to launching TryonFit in stores.

At this point, I knew—we weren’t just dreaming anymore. We were BUILDING something game-changing.

Lessons That Changed Everything 📚

🔹 A startup only succeeds when it solves a REAL problem.
I saw my sister’s struggle, and I knew it was a universal issue. That’s why TryonFit exists to solve it.

🔹 Customer feedback is GOLD.
We tested TryonFit with real users, gathered insights, and constantly improved based on what they actually wanted.

🔹 Perfection is overrated just launch.
For months, we obsessed over making TryonFit perfect. But when we finally launched a test version? That’s when REAL progress happened.

TryonFit isn’t just another AI startup—it’s a solution built from real struggles, real frustrations, and a real need for change.

For my sister.
For every beauty shopper who’s ever felt confused or regretful after a purchase.
For every brand that wants to make shopping seamless and fun.

Snapshots from my incredible journey! 📸✨

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